Benefits of an Always Open swag store
Written by Justin Hoehn
•Updated Jun 12, 2026Many companies use employee merchandise as an ongoing part of their onboarding, uniform, employee recognition, and company culture programs.
An Always Open store provides year-round access to company merchandise while supporting additional services and operational features designed for long-term employee merchandise programs.
Run new hire programs year-round
Many companies use Always Open stores to support employee onboarding.
New hires can access approved merchandise throughout the year without requiring a separate store launch or manual ordering process for each employee.
This creates a more consistent onboarding experience while reducing administrative work for HR and operations teams.
Support ongoing uniform and employee merchandise programs
Always Open stores are commonly used for programs that require continuous access to merchandise throughout the year.
Examples include:
- Uniform programs
- Employee recognition programs
- Department merchandise programs
- Employee gifting initiatives
- Internal company stores
Employees can access approved products whenever they are needed without waiting for a scheduled ordering window.
Access integrations and automation
Always Open plans support integrations designed to streamline employee merchandise management.
Depending on your program requirements, integrations can help connect Launch with HRIS platforms and other internal systems to simplify employee management and ordering workflows.
Add warehousing, inventory, and branded packaging services
Always Open stores can expand with additional features like:
- Warehousing
- Fulfillment
- Inventory tracking
- Branded packaging
These services are commonly used by companies managing larger employee merchandise programs or ongoing onboarding initiatives.
Best practices
For the best results:
- Use Always Open for programs that require year-round employee access
- Establish a consistent onboarding and employee ordering process
- Evaluate integrations if employee data is managed through external systems
- Consider warehousing, inventory management, or branded packaging for larger programs