Everything you need to set up, launch, and manage your company store

Adding Your Company Branding

Written by Sloan Vantosh •Updated May 25, 2026

During setup, you’ll upload your company logos and brand assets to personalize your Launch store and merchandise.

Launch supports:

  • Primary logos
  • Alternate logo versions
  • Light and dark logo variations
  • Brand guidelines
  • Pantone color references

Many companies upload multiple logo versions for different products and decoration styles.

For best results, we recommend:

  • Vector logo files when available
  • High-resolution PNG files
  • Transparent backgrounds

Clear logo files help improve decoration quality and proof accuracy.

Before You Launch

Before opening your store:

  • Confirm logos are approved internally
  • Upload both light and dark versions when available
  • Include Pantone references for important brand colors

Your uploaded assets can be updated anytime from the Launch dashboard.

Next Steps

Continue setup by:

  • Adding products
  • Configuring payment methods
  • Setting shipping options
  • Uploading employees
  • Scheduling your store launch