Launch codes for onboarding programs

Employee onboarding programs are one of the most common ways companies use Launch codes inside Launch by Lead Apparel.

Instead of manually managing onboarding apparel and employee merchandise for every new hire, companies can create scalable onboarding programs that automate employee eligibility, communication and ordering.

This allows growing companies to deliver a more polished onboarding experience while reducing administrative work for HR and operations teams.


How onboarding Launch codes work

Most onboarding programs follow a simple workflow inside Launch:

  • The admin creates a Launch code for onboarding
  • A new hire is added to the employee list
  • The employee receives the appropriate onboarding tag
  • Launch Messenger automatically sends the employee a welcome email with their code and store access
  • The employee places their order directly through the company store
  • The order ships directly to the employee’s address

Because onboarding codes can remain active indefinitely, companies do not need to constantly recreate new onboarding programs every time an employee is hired.

This makes onboarding merchandise programs much easier to scale as companies grow.


Why most companies use Fixed Amount codes for onboarding

Although onboarding programs can use either Fixed Amount or Discount Launch codes, most companies prefer Fixed Amount codes because they provide more flexibility for both the employee and the company.

For example, a company may issue a $200 onboarding allowance that allows employees to choose the products they actually want while still giving them the flexibility to purchase additional merchandise beyond the allowance using a credit card or PayPal.

This creates a better employee experience while still allowing the company to maintain budget control.

Many companies are surprised to find that employees often purchase additional merchandise beyond their onboarding allowance when premium products are available.


Common onboarding merchandise

Most onboarding programs focus on professional branded merchandise rather than promotional giveaway items.

Common onboarding products include:

  • Polos
  • Quarter zips
  • Jackets
  • Vests
  • Drinkware
  • Backpacks
  • Tech accessories

Many companies also make sure onboarding collections include both men’s and women’s product options so employees can select the fit and style that works best for them.

This creates a more polished and inclusive onboarding experience.


Direct-to-home shipping for new hires

Most onboarding orders are shipped directly to the employee’s address, which is especially useful for remote teams, hybrid workplaces and fast-growing organizations.

Instead of shipping onboarding merchandise to a central office and redistributing it manually, employees can order directly through the Launch store and receive their merchandise professionally packed and shipped directly to their home or office.

This creates a more polished onboarding experience while reducing administrative work for HR and operations teams.


Launch Messenger and onboarding automation

Launch Messenger helps automate onboarding communication directly inside the Launch platform.

When a new employee is added and assigned the onboarding tag, the system automatically sends the employee a welcome email that includes their Launch code, store access information and ordering instructions.

Launch Messenger can also send automated reminders to employees who have not yet placed their onboarding order, reducing the need for HR teams to manually follow up.


Why onboarding programs work best with Launch

Launch combines flexible Launch codes, employee tagging, automated messaging and direct-to-home shipping into a single onboarding workflow that is easy for companies to manage as they grow.

By simplifying employee segmentation, onboarding communication and merchandise ordering, Launch helps companies create a more organized and professional onboarding experience for new hires without adding unnecessary administrative complexity.


Best practices

  • Use Fixed Amount codes for onboarding flexibility
  • Leave onboarding codes active indefinitely for future hires
  • Include both men’s and women’s product options
  • Focus onboarding collections on premium professional apparel
  • Use employee tagging to automate onboarding eligibility
  • Enable Launch Messenger to automate onboarding communication

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