Logo Clothing In The News Tagged: viral

How to Use the Web to Create Clever Custom T-Shirts

Image source: Mashiropedia.wordpress.com Yesterday, I talked about how you can use pop culture to create clever custom clothing designs that will speak to modern shoppers. Today, I want to talk about another massive resource for marketers: the Internet.   On the World Wide Web, billions of people work together to hunt down, create, and share the most interesting bits of information that mankind has to offer. The most popular ideas become memes, an instantly recognizable idea or style that allows users to quickly convey information with a whole bunch of connotations.   Let's take a look at reaction faces, for example. These pictures quickly replaced emoticons as the go-to method to convey emotions online. We've got disappointment:   Image source: Reactionface.info   And of course the "Are you serious?" face:   Image source: Knowyourmeme.com Inevitably, these faces and other Internet...

How to Create a Viral T-Shirt Campaign

Image source: Holykaw.alltop.com What makes something viral? It's pretty simple, really: a viral thing can spread itself without any outside assistance. You simply create the YouTube video, Internet meme, slogan, or what have you and then you send it out into the world. Mankind picks it up and spreads it everywhere by virtue of the fact that people want to spread it.   Creating a viral marketing campaign is the ultimate dream of business owners and marketing firms. Customers eagerly participate in advertising and do all of the hard work for you. The only tricky part is coming up with an idea that's clever enough to achieve viral status. Creating a viral marketing campaign is as much luck as it is anything else, but these tips could put you well on your way to marketing gold.   Make it Sharable The...