Logo Clothing In The News Tagged: jersey

Experts Agree: Sponsoring a Sports Team is Worth Big Money

Image source: Nyvelocity.com Yesterday I talked about all of the amazing benefits of sponsoring a local sports team, but I never tackled the science behind local marketing. So today, I thought I'd take a look at what advertising experts have to say about sponsoring sports teams. Spoiler alert: sponsoring sports teams is awesome.   Jackie Fast, the sponsorship manager and managing director over at Slingshot Sponsorship, explained that sponsoring an organization can translate into big bucks for a small company. She said, "The return on investment won’t always translate directly into pounds. But while measuring increased sales is important, benefits such as brand awareness, showcasing opportunities, customer loyalty, lead generation and goodwill, all need to be considered too.”   Why is sponsoring so successful? Well, the way Fast explains it, there's no way that sponsoring couldn't be successful.   Image source: Fourtitude.com One of the biggest advantages of...

4 Ways to Score Big by Sponsoring a Local Sports Team

Image source: Anotronic.co.uk Small businesses have a bunch of different marketing options. They could buy some air time on the local radio station or TV channel, they could put up a billboard, and they can start up an aggressive social marketing campaign. One of the biggest problems with advertising is that you waste a lot of money advertising to people who will never buy your brand. Billboards will be seen by a lot of different people, but only a small percentage of viewers will actually take the billboard's suggestion. You can cut down on wasted expenses by targeting your advertisements at a very specific demographic that's likely to buy your brand. If your business targets sports fans, parents, or families then you may want to consider sponsoring a local sports team with custom jerseys. You'd be amazed by all the benefits!  ...

3 Tips for Creating the Perfect Custom Running or Biking Jersey

[caption id="attachment_1737" align="aligncenter" width="600"] Image source: 1.bp.blogspot.com[/caption]   When it comes to advertising real estate, nothing beats the clothing of an athletic person. I mean, think about it: they have advantages in pretty much every category that you could possibly hope for. Bikers, runners, and joggers stick out in the middle of a crowd. Not only do they draw attention with their sharp movements, but they also tend to wear bright colors (occasionally including reflective gear). As if that wasn't already promising enough, bikers and runners tend to weave through some of the busiest areas of a city, whipping past huge crowds and stopping to stretch at busy intersections. All you need is a custom screen printed t-shirt or jersey, and you can transform a group of joggers into a team of mobile billboards ready to sell your brand.   As...