Logo Clothing In The News Tagged: cat in my pocket

Embroidery that Pushes the Envelope: Cat in My Pocket

Image source: Petslady.com In a world where most marketing strategies have already been tried a thousand times before, sometimes you have to take an unorthodox approach if you want to get noticed. You have to be creative, revolutionary, and just plain weird. If you're lucky, the unmitigated weirdness of creative thinking can really pay off and attract national coverage for your company.   Japanese embroiderer Hiroko Kubota was forced to think outside of the box after her son, who is "quite small in stature," refused to wear anything she gave him. What do you do when you've got a finicky son who's either too small or too picky to wear the clothes that you give him? For Kubota, the answer is quite simple: you take fitting clothes and spice them up with some innovative embroidery.   Kubota's son adores cats, so...