Logo Clothing In The News Tagged: brand name

Brand Name vs Generic: Selecting the Right Price for Your Custom Clothing

Image source: Businessinsider.com Part of the appeal of buying expensive, brand-name clothing is you get to show it off. Nowadays designers absolutely love to slather their products with initials and logos. Look at Louis Vuitton -- it's not hard to find a purse that's literally covered in LV abbreviations. This is a brilliant marketing move because the logos serve a dual purpose. Not only do they advertise to other shoppers, but they also allow customers to show off their expensive tastes.   But what happens when you get rid of all of those logos? Will that Abercombie & Fitch shirt still look pricey if you get rid of the moose? Will the Louis Vuitton purse still look expensive if you erase all of those letters? Yes and no. The article of clothing will still be high quality, but it won't...

Does Clothing with Logos Make Other People Respect You More?

[caption id="attachment_1911" align="aligncenter" width="468"] Image source: Treehugger.com[/caption]   Short answer: yes.   For the long answer, we have to take a look at a recent series of studies that was published in the Evolution and Human Behavior journal last year. The study found that expensive designer clothing with brand name logos could have a major impact in how people react to you.   The researchers performed a couple of different experiments but each one followed the same basic pattern. They would have a person perform a task twice -- once while wearing clothes that had brand name logos and once while wearing clothes that didn't have a logo. The results speak for themselves:   -When soliciting for charity, the person wearing brand name clothing earned approximately twice as many donations.   -When comparing two potential job applicants, the person wearing the brand name...